Do you need general support?
Use the following link to download graphic assets to use for your C&C materials.
The download includes C&C logo variations, the C&C standards color palette, C&C fonts, icons and images in JPG, PNG, SVG, EPS and AI formats. If you are resorting to a graphic designer of typographer, provide them with these assets to use for production.
A key element of our visual identity is, of course, our logo. It allows us not only to be recognized, but remembered. In order to be uniform in our communication, it is also necessary to follow certain graphic standards. Effective graphic standards are crucial in order to maintain consistency all across our graphic identity and range of Cars & Coffee events.
Colours capture passion and inspire emotions. This choice of colours from the Primary Colour Palette grants us visual recognisability, immediately conveying our brand values.
The Secondary Colour Palette is used to differentiate among various Cars & Coffee event types. Through this chromatic choice, each event enjoys immediate recognisability and unique personality.
Cars & Coffee likes to have a strong and bold communication style. For this reason, we use a single font: Halis GR.
Please note: Arial and Helvetica are for email use only, and are not allowed in any other circumstance.
